NEW YORK, December 13, 2010/PRNewswire / - Ogilvy & Mather, today announced that Brandon Berger will be joining the Agency as Chief Digital Officer, a newly created global role in global CEO Miles Young.
Mr. Berger joined Ogilvy after having worked for three years at the MDC Partners holding company as Vice President of digital innovation was responsible for digital investments, acquisitions and partnerships for the network. He has also provided strategic digital strategy for the MDC, Crispin Porter + Bogusky bodies and other leadership.
"I am delighted to have Brandon, join us and work side-by-side with me to push our global leadership in digital" much further, commented Mr. Ogilvy Young. "Brandon is only one of the best digital thinkers and doers autour.". Its record of innovation and its interest to create real solutions for customers is that we attract. His vision of the digital as a strategic resource coincides exactly with ours. We see it as central to all business and not as a sect apart. »
In this new role, Mr. Berger will be team with the leaders of the global digital practices Ogilvy covering all companies operating company. Will be responsible for the development of the offer as to reconcile the offer to customers.
Commenting on his new role, Berger said: "I couldn't be more excited about the opportunity to return to Ogilvy in this new role." Ogilvy is a network world true that digital at its core. "The opportunity to take advantage of the strategic and creative marketing leadership network power of fire, with the scale and resources around development, databases, media and technology to bring innovation and invention to current and future customers is without end."
In addition to his most recent position with partners of MDC, Berger has worked in these organisms known as McCann-Erickson/MRM, Leagas Delaney, McCann-Erickson/Anderson & Lambke, as well as Ogilvy, where he worked from 2004 to 2007. In 2000, he founded his own company, WideRay Corp. / Qwikker, a leader in the distribution of content for mobile devices lbs.
Ogilvy & Mather
Ogilvy & Mather was a global pioneer in digital space since the Foundation in 1983 his group of interactive marketing, which is today one of the largest interactive agencies in the world. With offices in 50 countries, Ogilvy offers a suite of digital services including strategy, brand and platforms, website design & Development, online marketing and social media advertising experiences for mouth-to-, research and direct and performance marketing. Ogilvy takes on marketing, user centered approach incorporating all the points of contact (online and offline) and has a list of some of the biggest customers blue chip in the world.
Ogilvy & Mather is one of the largest marketing communications companies in the world. From its specialty units, the company provides a full range of services, including marketing: advertising. Public Affairs and public relations. image of brand and identity. consumer and retail marketing. health care communications. direct, digital, promotion and marketing of the relationship. Ogilvy & Mather services business Fortune Global 500 as well as local businesses by its network of over 450 offices in 120 countries. It is a WPP company (Nasdaq: WPPGY). For more information, visit www.ogilvy.com.
SOURCE Ogilvy & Mather
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