Chairman of BSkyB James Murdoch, who is also head of News Corp in Europe and Asia, repetition, for James MacTaggert Memorial Conference in Media Guardian Edinburgh International TV Festival in Edinburgh, Scotland, August 28, 2009.
Credit: Reuters/David MoirBy Kate HoltonLONDON | SAT July 9, 2011 3: 00 pm EDT
London (Reuters) - James Murdoch was not responsible for telephone hacking scandal that engulfed media empire from his father, but which will matter little if his handling of the case does not improve quickly.
Tipped as the heir to the empire, son of Rupert Murdoch is under pressure to show that it can bring political touch of his father to contain the scandal which is overwhelming the family name and slashing the value of the assets of media daily that for decades in the business.
So far, analysts say it has been slow to realize the enormity of the situation, or to show real humility during an episode in which his journals have been seen to harass the families of child murder victims, fallen soldiers and victims of bombings, all to generate stories.
"It is the most serious political crisis in a generation (for the Murdoch) - but as a crisis of the business, it is immense and immensely more important," said Claire Enders, head of the research group Enders Analysis."
At the time that James Murdoch took over the British International News, News Corp. stable, newspaper in 2007, alleged piracy practices were above, but scandal had hardly begun, and it fell to Murdoch this week to close the document to 168 years in the Centre of the scandal of.
At the heart of the problem, Enders, said, is a sense that, after years of brandishing a curious influence on British politics, James Murdoch and the rest of his company do not know how to handle a situation where they are in error.
"Siege mentality is simply not right", she said. "They got to accept that other people in the world have something to say. But this is simply not a personality trait, it has ever seen them.
"Their attitude is"we are better, we are different", and I fear the word"better"is no longer to apply if these allegations are proven."
HIP HOP RECORD LABEL
Born in 1972, James Murdoch fell of Harvard in 1995to early, a hip-hop music label and once billed itself as a professional cartoonist. Then a few could tip him to exceed his siblings seniors to present online to inherit from News Corp.
Only 12 years later, he took control of the Asian and European of News Corp, which exerts an influence from Hollywood to Hong Kong and has not only paper of best sale of Great Britain, the Sun, but also studios 20th Century Fox, Fox, television Star TV network American cable network, Publisher Harper Collins and the Wall Street Journal.
If it can be an empire building capacity consumed Rupert Murdoch in the long term is yet to see, but James has already shown signs of sharing optimistic approach to his 80-year old father.
Smart and blissful, James is capable of charming interviewers and the public, but inspires fear among many of those who work for him. He maintains a model of the Star Wars wicked Darth Vader outside his Office in London.
"When James was in the building, you could almost hear the music of Darth Vader," said a former Chief Editor of News International.
"He came through his TV interview this week as a nice guy, thoughtful." And it is possible that. "But it is a scary around the Office," said the editor in Chief, who refused to be named.
When the business of Internet of News Corp was founded in the early days of the bubble, James became President. But as the boom became bust, he moved to Hong Kong Star TV base before becoming the CEO of BSkyB in 2003.
This move was initially encountered accusations of nepotism, but he impressed quickly analysts and investors by expanding the company of a paying pure offering broadband and telephony. But as his father, the younger Murdoch has courted controversy. It was a storm in August 2009, when he used a speech at a large festival of television to an overwhelming attack on owned broadcaster Britain, the BBC, echoing speeches Rupert of the father of the same platform 20 years earlier.
James was promoted to run international business of News Corp. of New York in March of this year, a move seen as a confirmation of its status as the heir of the media empire. But it is still not moved to London, where all her direct reports are based.
TV ON THE WRITTEN PRESS
The younger Murdoch has always favoured most cost-effective weapons of television and entertainment company on the traditional print media on which his father founded the empire.
But anger popular and political growth on Messaging voice saga of piracy raised the chances of a delay in the approval of the Government for the submission of News Corp to buy the 61 per cent of BSkyB that it does not already have.
Government of center-right Prime Minister David Cameron had already given informal blessing to the takeover, despite criticism that he gave Murdoch too to media.
Before that the controversy is compounded, formal approval was expected a few weeks. However, a decision now seems to take months. "James Murdoch did not address the situation well." It has certainly did you, certainly by 2008, what was going on, "Peter Burden, the author of a book on the news of the world, stated to Reuters." "The problem is that they were all very faithful to the other, the Murdoch and their people", he said, in reference to the decision by the rear company Rebekah Brooks, a confidant and Chief Editor of the news of the world at the time many of the offences would have occurred.
"James did not grasp the enormity of the situation." A few months ago, he said "we have put in a box now and he is content", and of course he could not have been more wrong. »
Beyond the pure financial concerns, the Murdoch also appear also damaged their once untouchable position in British politics, where the leaders of the effusively openly political support from Rupert Murdoch.
Andy Coulson, former editor of the news of the world who left in January as a spokesman for Prime Minister David Cameron, was arrested Friday on the scandal.
"They do not understand that you cannot assume the kind of power, they have had in this country without actually behave as if you are part of the fabric," said Enders.
"And what it means, it is - if your employee is an employee of the Prime Minister, you have some responsibilities to that employee as a credit for the Prime Minister, and not a discredited." They do not have this connection. »
James Murdoch must show that he does.
(Editing by Kevin Liffey)
No comments:
Post a Comment